Why I love REAL Broker
Why I chose Real Brokerage after building my own successful, referral-based Portland real estate business. An honest look at the technology, agent education, mentorship, and support that led me to make the move, and why I believe the right real estate brokerage should help agents build a business around their strengths, goals, and life.
Questions to Ask a Realtor When Interviewing Them
Thirty questions to ask before you hire a Portland realtor, from how they’re paid and how long a buyer agreement lasts to Home Energy Scores, sewer scopes and relocating from out of state, with what a good answer actually sounds like.
A 1926 Colonial in Portland’s Grant Park | Realtor.com Feature
Explore a beautifully renovated 1926 Colonial in Portland’s Grant Park neighborhood, featured in Realtor.com. Alison Derse shares insights on historic Portland homes, thoughtful renovations, and Grant Park real estate.
My Listing is Featured in The Oregonian!
Welcome to my newest listing, and this one is personal, because a few years ago I helped my clients buy this house, and now I have the privilege of showing you what they created.
Where Portland's New Homebuyers Are Actually Coming From
Migration is one of the biggest quiet forces shaping Portland's housing market, and it's a topic I know from both sides. I'm a transplant myself, born in LA, a decade in San Francisco, and I moved to Portland in 2016 like a lot of my clients are moving here now.
Portland's East Side Is Quietly Outperforming the West Side This August
If you're only looking at Portland's citywide averages, you're missing the actual story. The real divide right now isn't the market as a whole, it's east versus west, and the gap is worth understanding whether you're buying, selling, or just watching your home's value.
Here's How My Listings Actually Perform
108% of List Price. 5 Days on Market. Here's How My Listings Actually Perform.
I could talk about the Portland market in the abstract. Instead, here's what my own clients' homes have actually done this year, in numbers, because results are easier to trust than adjectives.
The One Email Every Homeowner Should Have
Home owner tips to start from day one of getting keys
The Portland Neighborhood Guide I Wish Someone Had Given Me
Moving to Portland? Get the free neighborhood guide locals actually use, real insight on commutes, housing stock, and neighborhood character.
What's Your Portland Home Actually Worth in 2026?
Wondering what your Portland home is worth in 2026? See why online estimates miss the mark and get an accurate value based on your actual property.